~ part three ~

 

JR Reid IIIThrough the years, I never forgot my radio interests. I produced a prerecorded “oldies” show for many years on WUSJ, WLVL, WJJL in Niagara Falls as well as a live oldies program on WBEN in Buffalo.

I also formed J.R. Reid Productions, a sound system/road show business, which until recently provided entertainment at various public functions. The business has had to cease due to health reasons.

Most recently, I have returned to the air waves on WLVL as an
account executive, weekday morning drive host and as the host of the popular listener call-in program.

I reside with my wife Nancy (Creasey) and son Kyle in the City of Lockport. Our daughter, Shelley, and grandchildren Heather and Justin live in Lockport, and son Jay and his wife Leslie reside in Auburn, New York.




JR and son, Kyle.





JR and son, Kyle, at WLVL.







I am currently the host of the daily early morning wake up show on WLVL. I have always been an early riser, but getting up at 3:30 AM has been a bit of a challenge, but not unsurpassable. (Frankly, when you get to be my age, you sometimes have to get up in the middle of the night to take care of certain bodily functions anyway. Now I just stay up!) I have noticed though, that unless I can grab a power nap in the afternoon, that 9 p.m. or so is about my limit.



Because of my schedule, I have had to back off of some civic involvement, but I still remain involved. My participation in the political arena actually began shortly before my retirement from the Sheriff’s Department in 1989. I was asked by the “powers to be” to run for County Legislature. My interests were not there at the time, but I became actively involved in the Republican Committee.

Eventually, I rose to the City Committee Chairmanship and then to the Vice-Chairmanship of the County Committee. I became the acting County Chairman following the passing of Chairman Floyd Snyder, but I did not seek election to the post. I ran unsuccessfully for the 5th Ward Alderman in 1991 and lost by 30 votes to a popular incumbent. Four years later I ran and won by a 67% margin. I was also Council President, Finance Chairman and served on numerous Lockport committees.

It was a tremendous experience! I only wish that EVERYONE could serve in such a capacity at least once in their lives to see just how it actually works. I lost my reelection bid by a 35 vote margin. I serve on numerous boards in Lockport. I am not as active politically as I once was and I have no immediate plans of seeking office at this time.


JR in his home studio.


I am a founding board member of the Buffalo Broadcasting Pioneers and serve as Vice President for the organization. Our future goal is to build a Western New York Radio-TV museum. It is great to be able to share stories and experiences with other members, who are the radio personalities that shaped the Buffalo area broadcasting over the years.


I have truly adopted Lockport as my hometown. I feel most of the residents have accepted me as their own. I am grateful. I have met so many over the years that have meant so much to me. It’s hard to highlight only a few. The late Rollin T. Grant, a statesman, gentleman, and friend. I had a chance to sit and talk with the former Mayor for hours a few months before his death. I will remember it always. This man stood by me more times than I can recall. He will be missed.
JR and Ted Darling.
Ted Darling was a fellow broadcaster and another out of towner who was adopted by this community. He was a business partner of mine and a true friend as well. He was taken from us all at too young of an age. Shortly before Ted’s death, when Alzheimer's had taken most of his speech, he was visiting his daughter, who lived across from the hospital. Ted overheard his wife and daughter discussing the fact that I was in the hospital. He bolted from the house, ran across the street and somehow found my room. He came in and sat with me for several hours. He never said a word. His wife finally found him with me. That was a true friend. He is missed.


Also Bill Hall, not a close friend, but did you know he used to be a dealer in Vegas? His card handling and tricks would astonish even the most accomplished. One summer my wife and I were vacationing in Alexandria Bay. We were looking at the water at the end of one of the docks, when I felt a tap on the shoulder. It was Bill Hall. He had flown in for the weekend, saw us and came up just to say, “Hello”. He too is missed.

I also remember the old bearded man who came into Lockport and painted all the murals in the store windows up and down Main Street around Christmas time in the 60’s. I wonder where is he now? {Thanks to web site viewers, the artist is believed to be identified as one Cedric Van Rolleston.}

I have fond memories of the Lockport where you could shop and cruise Main Street. It was bustling with people! It was THE place to be! Then came Urban Renewal AND the Mall AND the Transit strip. Lockport has really changed. TOO BAD! If a million dollars was dropped into the city coffers (and that really isn't a lot in this day and age), and it could be used for anything at all, I’d love to see a center mall down Main Street with small trees. We could then do everything possible to bring back Main Street to the way it was. A dream, perhaps, but wouldn't it be great!